Homepage 1 pages
Homepage
/
website audits and web design
The one page that has to compete broadly — hardest, highest-value target on the whole site.
Core Hub Pages 15 pages
About
/about.html
about ZenMasterWorks
Branded — mainly matters for people who already found the brand elsewhere.
The 100/100/100/100 Standard
/the-100-standard.html
perfect PageSpeed score
High-value, competitive keyword — this is the page most likely to compete against the Lazige-style guides researched earlier.
Website Services
/website-services.html
Resources
/resources.html
ZenMasterWorks resources
Low competitive value by design — a directory page, not a target page.
Artificial Intelligence
/artificial-intelligence.html
Search Engine Optimization
/search-engine-optimization.html
AI Search Optimization Hub
/ai-search-optimization.html
All FAQs
/all-faqs.html
ZenMasterWorks all FAQs
Branded, low individual search value — indexed mainly for AEO extraction, not direct ranking.
Platform Benchmarks 17 pages
BigCommerce Speed Optimization
/bigcommerce-speed-optimization.html
Drupal Page Speed Optimization
/drupal-page-speed-optimization.html
Duda Page Speed Optimization
/duda-page-speed-optimization.html
Framer Page Speed Optimization
/framer-page-speed-optimization.html
GoDaddy Page Speed Optimization
/godaddy-page-speed-optimization.html
Hostinger Page Speed Optimization
/hostinger-page-speed-optimization.html
Magento Speed Optimization
/magento-speed-optimization.html
OpenCart Speed Optimization
/opencart-speed-optimization.html
PrestaShop Speed Optimization
/prestashop-speed-optimization.html
Salesforce Commerce Cloud Page Speed
/salesforce-commerce-cloud-speed-optimization.html
Shopify Page Speed Optimization
/shopify-page-speed-optimization.html
Square Online Speed Optimization
/square-online-speed-optimization.html
Webflow Page Speed Optimization
/webflow-page-speed-optimization.html
Wix Speed Optimization
/wix-speed-optimization.html
WooCommerce Speed Optimization
/woocommerce-speed-optimization.html
WordPress Speed Optimization
/wordpress-speed-optimization.html
WordPress speed optimization
Highest-competition platform page on the site — WordPress SEO/speed content is a saturated space.
Squarespace Performance Audit
/squarespace-performance-audit.html
Industry Blueprints 16 pages
Bakery Website Blueprint
/bakery-blueprint.html
Church & Ministry Website Blueprint
/church-ministry-blueprint.html
Electrical Contractor Website Blueprint
/electrical-blueprint.html
Landscaping & Lawn Care Website Blueprint
/landscaping-blueprint.html
Law Firm Website Blueprint
/law-firm-blueprint.html
Locksmith Website Blueprint
/locksmith-blueprint.html
Pest Control Website Blueprint
/pest-control-blueprint.html
Plumbing Company Website Blueprint
/plumbing-blueprint.html
Salon & Beauty Website Blueprint
/salon-beauty-blueprint.html
Security Services Website Blueprint
/security-services-blueprint.html
Tire Shop Website Blueprint
/tire-shop-blueprint.html
Client & Corporate Audits 15 pages
Website Audit: Berliner Cohen LLP
/audits/audit-berliner-cohen.html
Website Audit: Bristlecone
/audits/audit-bristlecone.html
Website Audit: Costanzo Law Firm
/audits/audit-costanzo-law.html
Website Audit: Cupertino Electric
/audits/audit-cupertino-electric.html
Website Audit: Del Grande Dealer Group
/audits/audit-dgdg.html
Website Audit: InStyle Beauty Salon
/audits/audit-instyle-salon.html
InStyle Beauty Salon website audit
Branded/company-name target — real client relationship.
Website Audit: Meriwest Credit Union
/audits/audit-meriwest.html
Website Audit: PayPal Holdings, Inc.
/audits/audit-paypal.html
PayPal website audit
Highest-profile brand-name target on the site — worth checking most often.
Audit Case Study: Richard Burt Law
/audits/audit-richard-burt-law.html
Audit Case Study: SAC Attorneys LLP
/audits/audit-sac-attorneys.html
Website Audit: City of San José
/audits/audit-sanjose-gov.html
City of San Jose website audit
Government target — different audience than corporate.
Website Audit: San José Spotlight
/audits/audit-sanjose-spotlight.html
Website Audit: Satellite Healthcare
/audits/audit-satellite-healthcare.html
Audit Case Study: Silicon Valley Law Group
/audits/audit-silicon-valley-law-group.html
Website Audit: Western Exterminator
/audits/audit-western-exterminator.html
AI Assessments & Grades 6 pages
Google AI Assistant Assessment
/google-ai-assistant-assessment.html
Grok AI Assessment
/grok-ai-assessment.html
Grok's SEO & AEO Grades
/grok-seo-aeo-grades.html
ChatGPT's SEO & AEO Grades
/chatgpt-seo-aeo-grades.html
Perplexity's SEO & AEO Grades, Revisited
/perplexity-seo-aeo-grades.html
DeepSeek's SEO & AEO Grade
/deepseek-seo-aeo-grades.html
AEO / SEO Guides 7 pages
The AEO Methodology, v1.0
/aeo-methodology.html
AEO methodology
Core competitive content page — this is the site's flagship AEO authority piece.
AEO vs SEO: What's Actually Different
/aeo-vs-seo.html
AEO vs SEO
High-intent comparison query — worth checking often.
Optimizing a Website for ChatGPT Search
/chatgpt-search-optimization.html
Google AI Overview Optimization
/google-ai-overview-optimization.html
How AI Search Engines Choose Citations
/how-ai-chooses-citations.html
Standalone Strategic Pages 15 pages
The Investor Case for ZenMasterWorks
/investor-case.html
ZenMasterWorks investor case
Branded/niche audience, not a public search target.
The 90-Day Buyer's Remorse Guarantee
/buyers-remorse-guarantee.html
The Discovery Paradox
/the-discovery-paradox.html
the discovery paradox AEO
A coined term — this page can realistically own its own phrase entirely.
The Twelve-Month Experiment
/the-twelve-month-experiment.html
ZenMasterWorks twelve month experiment
Branded/niche.
Retrofit or Rebuild? Free AEO Diagnostic
/retrofit-or-rebuild.html
Organic Leads vs Rising PPC Costs
/organic-leads-generation.html
San Jose & Bay Area Web Design
/san-jose-bay-area-web-design.html
San Jose web design
Core local-SEO page — highest local search-volume target on the site.
Landing Page Ad-Readiness Audit
/landing-page-ad-audit.html
The Case for ZenMasterWorks
/zenmasterworks-case-for.html
ZenMasterWorks case for
Branded feature-profile page.
AI Citation Checker – Free Tool
/ai-citation-checker.html
AI citation checker free
Free-tool page — real acquisition-funnel target, worth checking often.
AI Citation Tracking & AEO Explained
/ai-citation-tracking.html
The 100 Website Standard Book
/the-100-website-standard-book.html