Independent Website Audit Preview: Meriwest Credit Union
What stood out
The community-impact stats display "$0" instead of the real numbers
The homepage's "Our Community Commitment" section is built to show off real charitable giving — but both stat headlines render as $0 when fetched the way a search crawler would, with the actual figures only appearing in the supporting sentence below each one. This is almost certainly a counter-animation widget that needs JavaScript to populate its real value, and quietly fails to do so for anything that doesn't fully execute it. For a section built specifically to demonstrate community generosity, showing "$0" undercuts exactly the message it's meant to send.
- "$0" heading — followed by text: "...donated a combined total of $47,836 in 2025..."
- "$0" heading — followed by text: "...donating more than $22,000 in Scholarships..."
No Open Graph or Twitter Card tags on the homepage at all
The homepage declares no og:title, og:description, og:image, or Twitter Card tags whatsoever. Shared on Facebook, LinkedIn, or X, the link preview has nothing to draw from but whatever each platform guesses on its own — no controlled title, description, or image for a financial institution's primary marketing page.
An outdated meta tag remains in use
The homepage declares a meta name="keywords" tag with a thin, generic value ("meriwest, meriwest credit union"). Google has publicly stated it has ignored this tag for ranking purposes since 2009.
What's genuinely working
A genuinely current CMS platform (Drupal 11, the latest major version) — a real, specific contrast to other institutions where this kind of check has turned up years-old, unsupported software.
A dedicated accessibility statement page with a direct phone number for screen-reader users to report issues — genuine institutional commitment, not a checkbox.
Specific, real community involvement beyond marketing copy — named dollar figures, a named NWSL partnership with Bay FC, and a seventh consecutive "Best Place to Work" recognition.
Genuine, specific member testimonials referencing decades-long relationships, alongside proper NCUA federal insurance disclosure.
This is the preview. The full audit goes much further.
A complete engagement would confirm exactly why the counter widget fails to render its real values, test it across real browsers, and add complete Open Graph and Twitter Card coverage sitewide — delivered as one prioritized report, with no production access required.
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